The Playbook

Playbooks, product updates, and real talk for eXp agents building with GrowthSuite+.

Why the Agent Who Explains the Market Gets the Call

Why the Agent Who Explains the Market Gets the Callby: Michael SpickesPublished on: 10/01/2026

The agent people call is usually the one who helped them understand the market first. Three ways to explain last month's numbers, starting this week.

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Why the Agent Who Explains the Market Gets the Call

Your Brand Isn't a Logo. It's What People Feel When They Hear Your Name.

Your Brand Isn't a Logo. It's What People Feel When They Hear Your Name.by: Michael SpickesPublished on: 09/25/2026

Clara is GS+'s AI Brand & Social Guide, built into the Growth Hub to help you find your real voice, your niche, and a content system that actually sticks.

real estate personal brandingreal estate social media marketingAI brand guide for realtorsreal estate content strategyGrowthSuite+ Growth HubeXp Realty marketing tools
Your Brand Isn't a Logo. It's What People Feel When They Hear Your Name.

Short Sale Questions Shouldn't Wait Until Monday.

Short Sale Questions Shouldn't Wait Until Monday.by: Michael SpickesPublished on: 09/23/2026

Michael and Stacy built one of the country's top short sale training companies, reaching 45,000+ agents. That training now lives inside GS+ as Marcus.

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Short Sale Questions Shouldn't Wait Until Monday.

Nobody Remembers the Agent Who Never Said Anything

Nobody Remembers the Agent Who Never Said Anythingby: Michael SpickesPublished on: 09/07/2026

A monthly newsletter and social content, built for your metro, sent whether you have time or not. See how GS+ keeps you top of mind automatically.

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Nobody Remembers the Agent Who Never Said Anything